She Does It All
A site, a private dashboard, and my strategy built in.
The full engagement, for established brands where the look is the product. Designed, coded, and set up for search as one piece of work, then handed to you with the means to run it.
What you receive
Three things, made to work as one.
The site
Custom-coded and fast, designed from your existing brand. No page builder and no plugins to update or break.
The dashboard
A private place to edit your own content with nothing to break, and to see every enquiry, call, and form submission the site brings.
The strategy
My search rules for your site, built in. Connect your own AI assistant and it works within them. You approve what it drafts.
Who it is for
Brands that have outgrown their site.
Established, design-led businesses: interior designers, kitchen and bath studios, aesthetics practices.
Most arrive leaving WordPress or Squarespace, or with several sites and domains that compete with each other and should be one.
You did not start a business to whisper into the void of page seven.
How it runs
Four steps, in order.
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01
Review
A paid audit of every site, page, and ranking you have. It sets the scope and the fixed price, and it is credited toward the engagement.
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02
Design and build
One site, designed from your brand and coded by hand, with search considered from the first page.
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03
Move
Your content comes across, with a redirect for every former address so what you have earned carries over.
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04
Launch and handover
Dashboard access, a walkthrough, and a set monitoring period after the site goes live.
Terms
Engagements begin at $15,000.
- A limited number each year, by application
- A fixed price, agreed after the review
- Half to begin, the balance before launch
- A defined number of revision rounds
- Correspondence by email
- Shopify stores begin at $50,000 and use Shopify's own admin in place of the dashboard
She does it all, except your logo. I work from the brand you have.
Questions
Before you inquire.
- What does it replace?
- Usually a WordPress or Squarespace site, or several sites that have grown apart. Everything comes into one custom-coded site.
- Can my team update the site afterwards?
- Yes. The private dashboard lets you edit your own content, and the design and code stay locked so nothing breaks.
- What does connecting an AI assistant mean?
- My search rules for your site are built into the dashboard. You connect the assistant you already use, it drafts pages and edits within those rules, and you approve anything before it publishes.
- Do you design the site?
- Yes, from the brand you already have. Logos, identity, and branding are outside my practice, and I work comfortably alongside those who do them.
- Is there an ongoing fee?
- An optional monthly platform fee covers hosting, the dashboard, and updates to the strategy rules. It is a subscription to the platform, not a retainer.